Is Your Brand Identity Working?

Now would be a good time to evaluate if your Brand Identity is and is not working to your business advantage. Let’s explore some things to consider for small businesses as to how a well-done brand identity helps their business.

Define Your Brand Before Your Brand Identity is Created

Once your brand is truly defined you'll understand better how the identity of it should look visually to help shape the impression of it. Don't leave it to chance!

Consumers are looking online first for the services and products they need. Your business can fill the need for them, but how will you let them know that?

Here are 10 things you can do to market your services and products to get the word out!

Having a website for your business is a must! It helps gives you credibility and allows your ideal client to find you .... if it’s done right.

Here are a few tips that you can do on your own to update your website.

Who would have thought we would all at once being experiencing this unprecedented time? Now our day to day way of doing business has changed due to no fault of our own. So what can we do? I gather some tip and resources I have been finding helpful and I hope it can help you too!

So you chose a name for your brand! Great! Is it available though? What about the domain name? Has it been trademarked already? Did you already create a logo for it and now being told you cannot use it?

Let me tell you a story about what happened to a client who I had to redesign their branding 3 times.